Business Conduct Rules

BUSINESS CONDUCT RULESRSA Rule 3-2 Ethical Standards RuleA broker or dealer, or associated person or salesman of a broker or dealer, in the conduct of his business, shall observe high standards of commercial honor and just and equitable principles of trade. cdaRSA Rule 19-8 Delivery of Customer's SecuritiesExcept as herein otherwise provided, a broker or dealer shall on demand deliver to its customer the securities to which they are entitled unless prevented by circumstances beyond its control. (Amends Rule B.15 of the 1938 Rules).RSA Rule 19-11 Suitability Rule(a) In recommending to a customer the purchase, sale or exchange of any security, a broker or dealer, or an associated person or salesman of a broker or dealer, shall have reasonable grounds for believing that the recommendation is suitable for such customer upon the basis of the facts, if any, disclosed by such customer as to his other security holdings and as to his financial situation and needs.(b) Prior to the execution of a transaction recommended to a non-institutional customer, reasonable efforts shall be made to obtain...